This 3 hour seminar will be a deep dive into the lessons and learnings through the development of both David Grey Rehab and Strength Culture.

This was recorded on Thursday 2nd Feb, 2023 at Strength Culture Gym.

David Grey's Presentation (~1 hour 15 minutes)

- Structuring a plan to find fulfilment from life and business.

- Difference between social media strategies and tactics.

- The social media strategies David uses with DGR that find consistent success and sales.

- A case study of David's latest Foot/Achilles rehab product launch.

- The important of social proof on your social media.

- Selling effectively through social media.

Jamie Smith's Presentation (~55 minutes)

- Understanding how to position services and offerings within your business model.

- 4 Quadrant model for back end business development (marketing, sales, retention and finance).

- Finding differentiated factors within your service and social media in order to succeed.

- Marketing and sales funnels, positioning content to the right people at the right time.

- Strategies to improve sales conversions for coaches.

- Understanding key metrics of Life Time Value, Hypothetical Max and Attrition Rate to ensure growth in the right areas at the right times.

Q&A Questions (~40 Minutes)

- Selecting the right type of content strategy.

- Building engagement with content, online communities and your services.

- Navigating laws against social media utility within different allied health professions.

- Building, marketing and selling online products + email marketing discussions.

- Biggest struggles in scaling business.